Login

SkillfulMeans is Mental Fitness

Like going to the gym, but for your team’s mental health. We build the proactive mental fitness skills that prevent burnout before it ever becomes a claim.

We run the programs.
We prove they work.
You get the credit.

Dr. William Jackson

Meet the Founder, Dr. William Jackson, Psy.D. — psychologist, former researcher at Mass General Hospital, & former Buddhist monk

The Partner Kit PDF

Everything you need to introduce SkillfulMeans to your clients

One-page client overview
Forward it as-is.
Mental fitness talking points
Sound like the expert.
Partner & workflow details
Our step-by-step process.
Case study
Real client data.
The Shift

Wellness stopped being a perk. It became a performance strategy.

A decade ago, workplace wellness meant gym stipends and biometric screenings. Today the budget tells a different story — mental and emotional wellbeing is now the largest share of wellness investment. Your clients are already moving. The question is whether you’re the advisor who saw it coming.

Mental & emotional wellbeing went from 15% to 50% of the wellness budget.

15%
65%Physical
10%
10%
2015
50%Mental & Emotional
20%
20%
10%
2024
Mental & Emotional Physical Financial Social

Source: SkillfulMeans White Paper, citing APA 2023, Business Group on Health 2024, McKinsey 2022, Wellable 2024.

The winners will be those who create resilient teams and mentally fit leaders who can thrive in uncertain times.

Who We Are

Real skill-building, not another wellness vendor.

SkillfulMeans is a mental fitness company founded by Dr. William Jackson — psychologist and former Buddhist monk. We teach practical, evidence-based skills for stress, resilience, and emotional regulation. Not therapy. Not a meditation app. Real skill-building delivered as sustained campaigns, because lasting change takes more than an hour.

Dr. William Jackson speaking
William Jackson, Psy.D.
Psychologist & former Buddhist monk
Founder, SkillfulMeans
Meet the founder & our approach
A path, not a menu

Five steps that build on each other — from learning a skill to changing the culture.

Workshops
Introduce a skill
14-Day Challenges
Build the habit
Weekly Classes
Sustain it
Leadership EQ
Shape the culture
Wellness Boxes
Prizes & support for sustained habits
Beyond Burnout workshop Creating Connections challenge Mindfulness Skills Training class Leadership EQ workshop Digital Wellness Box
Sample campaign: combating burnout
The Evidence

This isn’t a hunch. It’s one of the most-studied investments in business.

Mental fitness sits on decades of peer-reviewed research — from the World Health Organization to Harvard Business Review to Deloitte. The findings are consistent: when you invest in it, stress falls, productivity rises, and the return shows up in the metrics that move renewals.

What the research shows
28%

lower stress for employees in a workplace mindfulness program.

Aetna study, Harvard Business Review
$1T

lost from the global economy every year to depression & anxiety.

World Health Organization
$4

returned for every $1 invested in treating depression & anxiety.

WHO · The Lancet Psychiatry
£5

average employer return per £1 invested in workplace mental health.

Deloitte, 2022

Deloitte also found that proactive, culture-level programs return the most (£5.60 per £1) — far more than reactive support after someone is already struggling (£3.40). That’s exactly how SkillfulMeans is built.

From one of our campaigns

Silver Hill Hospital

We ran a Leadership EQ campaign with their leaders to shift the culture of the organization. Over the engagement, those leaders showed measurable gains:

+20%

Learning frequency

+19%

Preparedness for difficult conversations

+18%

Adaptability & confidence

+13%

Goal alignment

SkillfulMeans internal case study. The research figures above link to their published sources.

How We Prove It

Most wellness spend is never measured. Ours is built to be.

The market has moved from check-the-box perks to programs that prove their impact — and proof is exactly what most vendors can’t give. SkillfulMeans runs a validated measurement system on every engagement, so you walk into renewals with your client’s own results, not industry averages.

Leading signal

The Pulse

A 2-minute check after every session, capturing what people will do differently.

Lagging outcomes

See the Change

Validated wellbeing scores (WHO-5 and more) measured before and after.

Matched comparison

Engaged vs. Not

A matched comparison that isolates the program’s true impact.

Validated instruments: WHO-5 UWES-3 · engagement PSS-4 · stress CBI · burnout eNPS

Brief, published, non-diagnostic instruments — aggregate and confidential.

We’re honest about what the numbers mean — and we label every figure with the level of evidence behind it. That’s exactly why HR, and their CFOs, trust them.

The Business Case

Program impact clients feel and a number leadership can lean on.

What a client can expect.

A WHO-led study found mental health treatment returns about four dollars for every one invested — through lower presenteeism, absenteeism, medical spend, and turnover.WHO

Here’s a 500-person client modeled in our ROI Engine. The real figure is always your client’s own — which we measure for them.

Mental Fitness ROI Engine
Example · a 500-person company
Stage 2 — Habit
Projected annual savings by driver
Voluntary turnover reduction $57,915
Medical claims reduction $44,606
Presenteeism recovery $11,197
Workers’ comp (behavioral health) $5,363
Absenteeism reduction $6,853
Projected annual savings
on a $12,200 / yr investment
$125,933
674%
3-year net ROI
1 mo
payback period
Run your client’s numbers
How A Referral Works

One introduction. We do the rest.

You connect us with a client. We design, run, and measure the whole program. You collect the commission — and the credit. Here’s the same story, step by step:

Dana, benefits broker An example (illustrative): Dana, a benefits broker, has a 300-person manufacturing client whose HR lead keeps raising burnout and turnover.
1
Dana makes one introduction

Forwards our one-pager and connects us with HR.

2
We design and run it

A Resilience workshop, a 14-day challenge, a Leadership EQ cohort. Scheduling, facilitation, materials, follow-up: all us.

3
Everyone sees the impact

Dana watches engagement and before/after scores in her partner portal; HR gets a measurable lift and a one-click renewal report.

4
Dana wins

She earns her client’s trust and walks into the renewal as the advisor who brought an idea that created positive change.

You don’t run anything.

Your partner portal holds your whole book of business.

Live impact dashboards One-click renewal reports Co-branded resources
Why Refer Us

Three reasons this makes you look good.

A referral commission

Simple, transparent, tiered, and it grows as your referrals do. Every referral tracked in your portal.

Co-branded credibility

You stay the trusted advisor. We bring the clinical depth and delivery, co-branded so your client sees you as the one who brought them something rare.

Status from a program that works

Recommend something genuinely effective and your reputation grows with it. Evidence-based, measured, built by a psychologist.

When to bring us in

There’s a natural opening all year.

January

Fresh budgets and the new-year reset.

May

Mental Health Month — the highest-visibility moment of the year.

60–90 days pre-renewal

Get proposals in front of clients before they renew.

What Partners Say

Hear it from the teams already living it.

Trusted by teams at Quantum-Si · U.S. Tennis Association · Kinsley Power Systems · The WorkPlace · Intl. Fund for Animal Welfare · Silver Hill Hospital · and many others

I had a great time participating in this challenge. I learned a lot about myself and discovered strengths and capabilities I didn’t fully realize I had. The experience helped me build consistency, develop greater self-awareness, and appreciate the positive impact mindfulness can have on my well-being.

Program Manager, WIOA Youth · The WorkPlace
Maria

Thank you for your presentation today. It was very insightful, and I’ve already taken away some great tools to work with.

Director of Benefits · U.S. Tennis Association
Lisa

Someone else’s emotions and experiences are not mine. Be in control and be the driver of your emotions — don’t let someone else control them.

Emotional Resilience Challenge · Kinsley Power Systems
Jen

Dr. Jackson has a very soothing voice and calm nature that suits his corporate workshops and videos well. Time during his meditations goes by quicker than I thought it would!

Head of HR · Quantum-Si
Darlene

Thank you for this wonderfully calming guided body scan and the gift of deeper awareness this morning. My energy and focus have improved, and I’m ready to dive into my work.

Challenge Participant · Intl. Fund for Animal Welfare
Alix

It’s taught me to have the life I want by being present to the life I have — about being calm in the chaotic situations that arise in nursing so often. It’s truly my favorite and most effective tool in my everyday life.

Wellness Workshops with Clinical Staff · Silver Hill Hospital
Eileen
Get Started

Download the Partner Kit

Your broker hub — everything you need to bring SkillfulMeans to a client, all in one place:

Client one-pager Case studies Client testimonials Sample co-branded campaign FAQ Links to additional resources

No cost, no obligation. We’d love to make your next client healthier — and make you look great for it.

Let鈥檚 Build a Stronger,
Healthier Team

Every company deserves a thriving, resilient team.
Book a call today to discover how mindfulness can transform your workplace.